The Protein Ball Co launches new treat brand
The Protein Ball Co has launched a pet treat brand called It’s the Dog’s.
The company teamed up with veterinarians and dog care specialists to create It’s The Dog’s to ensure that its treats aren’t just tasty, but also nutritionally balanced and beneficial for dog’s overall well-being.
It’s The Dog’s are made using dog-safe roasted peanut butter, along with other wholesome ingredients such as chicory fibre, tapioca fibre, chia seeds, toasted pumpkin seed protein powder, sunflower seeds, golden flaxseed, coconut cream, citrus fibre, and apple.
Each ball is high in protein to support growth and repair muscles, as well as promoting a healthy skin and coat, they are prebiotic which helps to promote a healthy gut that can lead to better digestion, improved nutrient absorption and a strengthened immune system, and they are low carb to avoid weight gain.
It’s The Dog’s is launching with premium, all-natural peanut butter balls that offer a range of benefits, including being high in protein, grain free, low carb, gut friendly, gluten free, and high in fibre.
Matt Hunt, founder of It’s The Dog’s, said: “At The Protein Ball Co we’ve spent eight years perfecting our protein balls for humans using only the finest ingredients. But as much as we love our own snacks, we couldn’t ignore the puppy-dog eyes of our furry friends. That’s why we’ve expanded our line to include all-natural dog treats, inspired by the belief that our pets deserve the same love and care we give ourselves.”
It’s The Dogs will launch with two pack sizes, a three-pack multipack retailing at £4.99 and single packs retailing £1.89. They will be available to all retailers nationwide.