Bruce’s appoints new managing director

Doggy daycare business Bruce’s has appointed Ben Mann as its new managing director.

Mann steps into the former role of Founder, Bruce Casalis, after five years in the business.

Previously Mann’s worked in the events and hospitality sector, both in his native Australia and in the UK.

Mann said: “Both sides of my career revolved around people. You start to build themes for catering, from seasonal ingredients and new menus through to wine pairings. For doggy daycare, walking, playing and caring for dogs is one thing, but how do you enrich the overall experience for staff and dogs alike?

“Throwing an afternoon tea party for dogs might seem cute and lovely, and is certainly more interesting for our staff, but how do we make it engaging for the dog? Can we hide items around the centre for them to sniff out, create food and drinks that are stimulating? Can the dogs chase and run and play? It’s ultimately about thinking about what everything you do means for the customer and that’s largely our dogs.

“I believe we do enrichment better than anyone else in the world and my plan for the future is to be the best dog hospitality provider in the world. The Disneyland for dogs if you will.”