Dog food brand Naturaw ‘first’ to be awarded B-Corp certification

Raw pet food company Naturaw has become the first raw pet food manufacturer to receive B-Corp certification.

“From the British suppliers of our ingredients and the welfare standards they maintain, to the sourcing and manufacture of our industry-leading plastic-free packaging. the way we treat our staff, our customers and our community. The B-Corp assessment pores over everything meticulously to make sure everything is exactly as we claim,” the company said in a statement.

The certification means that every aspect of the business is “rigorously” audited to meet the highest standards of social and environmental performance, transparency and accountability, Naturaw explained.

“Gaining this certification is not just a one-time thing, we have to constantly work on improving ourselves and go through reassessments to retain our certification. the process provides us with a clear roadmap for improvement around positive sustainable and social practices that we can implement to continually strive to be better,” it added.