Premium pet food brand McAdams is launching a new Raw Infused range, which combines oven-baked biscuits with freeze-dried raw meat.

The new range blends offers the flavour and nutritional benefits of raw feeding alongside the ease of dry food. The recipes are enriched with prebiotics and joint care support.

The range launches with two variants: Free Range Raw Infused Turkey Small Breed and Free Range Raw Infused Turkey Medium/Large Breed. Both are available in 1.5kg (RRP £32.99) and 5kg (RRP £94.99) formats.

Neil McAdams, Founder of McAdams, said: “With McAdams Raw Infused, we’re giving pet owners the benefits of raw feeding in a format that’s both convenient and consistent, without compromising on ingredient quality or welfare standards.”

The range will be available exclusively through the specialist pet retails.

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